What's new in Supplier Flow
New features, data, and improvements, shipped continuously. Follow along.
A nudge if your trial credits are going unused
If you are three days into a trial and have not unlocked anything, we now email you instead of waiting.
- It names three suppliers with a verified phone or email, picked from your niche where we have one
- It tells you how many supplier credits are sitting unused on your account
- Sent once per trial, never if you have already unlocked something, and never if you have no credits to spend
- Carries an unsubscribe link, and you can reply to it directly if you cannot find suppliers in your niche
Unlocks now land on your board, and we send you the first email
Two changes so a supplier you paid for does not sit in a tab.
- Unlocking a supplier now puts it straight onto your CRM board, in the first stage, ready to work
- It never duplicates: if the supplier is already on any of your boards we leave your card exactly where you moved it, and we never create a second board
- If you have not written to anyone 24 hours after your first unlock, we email you the opening dealer email with the supplier's name on it, ready to copy
- That email is sent once, and never at all if you have already drafted an application. It carries an unsubscribe link like every other non-transactional email we send
Clearer next steps after unlocking a supplier
Unlocking a supplier now tells you what to send them.
- Every unlocked supplier and distributor page ends with a link to Outreach Templates, the scripts and video training for getting approved as a dealer
- The unlock button itself points there the moment the unlock goes through
- Your dashboard before your first unlock is now the shortest path to it: named suppliers to start with, your niche results, and the checklist, without the empty charts and empty follow-up lists
- Once you have unlocked something, the dashboard asks you to contact them until you have drafted your first application
- Recently unlocked is a to-do list now, not a receipt: every row links straight to reaching out
- Getting started has a new step, Send your first outreach, sitting second because contacting a supplier is the step that pays for the rest
New: price and stock sync on imported products
Products you import no longer go stale the moment a supplier changes something.
- We re-check each imported product at its source about twice a day and compare price and stock
- Choose what happens per store: update your price automatically, or just be told and decide yourself
- A price guard holds any move bigger than the percentage you set, so one mis-read supplier page cannot reprice your catalog
- Out of stock at the supplier sets the product to draft, and back in stock republishes it
- A source we cannot read is reported and never acted on, so a supplier having a bad day cannot unpublish your products
- You get an email listing what we changed and what we deliberately left alone, and nothing at all when nothing moved
- Turn it on per store in Settings, Shopify. On the Unstoppable plan and above
New: dealer applications written for you
Unlocking a supplier now leads somewhere. Open any supplier you have unlocked and hit Apply to this supplier.
- We draft the dealer application using the Email 1 template from Outreach Templates, filled in with the supplier's category and products and your own business details
- It only ever uses facts you gave us. If you are pre-launch it says so plainly instead of inventing a store, because suppliers approve honest newcomers and check the ones who oversell
- Edit anything, then send it from your own email address
- Mark as sent moves the supplier to Contacted on your CRM board and logs the email against it
- Your draft is saved, so you can leave the page and pick it up later
- Fill in Settings, Business profile once and every application after that starts specific
- On the Unstoppable plan and above
Contact details added across the distributor catalog
Distributors that had no way to reach them now do.
- 507 distributors went from no contact details to a direct email or phone number
- Only 76 of 973 are still missing both, down from 583
- Every distributor profile now carries a full description instead of a one-line summary
- New category: mailboxes, parcel lockers, and cluster box units, with 17 suppliers and distributors
New: Explore adjacent niches
Search Demand now shows you the niches next to the one you researched, not just variations of it.
- Search any product, then hit Explore on the Adjacent niches panel
- See what else the same buyer needs, who else buys the same product, the parts around it, and other ways people solve the same problem
- Every suggestion comes with real search volume, competition, CPC, and how many suppliers and distributors we carry for it
- Each one is scored out of 100; hover the score to see exactly how it was worked out
- Click any row to research it in full, then explore again and keep going
- Uses 2 search credits. Past explorations are saved, so you never pay twice for the same one
New: What Should I Sell?
Not sure what to build a store around? Answer seven quick questions and we match you to three niches.
- Questions cover your work, what people already ask your advice about, and who you know
- Each pick comes with a plain explanation of why it fits you
- Every niche links straight to its products and to suppliers you can contact
- Results are saved, and you can retake it any time to compare
- Find it under Research in the sidebar
Jump to any page with search
Press Cmd K (Ctrl K on Windows) and start typing to go straight to any page.
- Works on every page, not just suppliers and products
- Understands what you mean, not just page names: "stock" finds Inventory Sync, "cancel" finds Billing
- Pages outside the sidebar like Billing, Usage, and your Shopify connection are now two keystrokes away
New free tool: Niche Demand Checker
Check a product or niche before you build a store around it.
- See monthly searches, how competitive it is, and what a click costs
- Free, no account needed
- Sits alongside the supplier checker and margin calculator on the free tools page
More suppliers and distributors added
- Published 200+ more vetted suppliers and 160+ distributors
- Each one has a website, contact details, and description
- The catalog now spans nearly 9,000 published suppliers across every major category
Import Products: smoother and more resilient
- Large or bot-protected stores now show a clear message instead of interrupting your work
- Hardened how product data is fetched behind the scenes
More suppliers added to the catalog
- Published 208 more vetted suppliers with websites and verified contact details
- The catalog now spans 8,700+ suppliers across every major product category
Import Products is out of beta
One-click product import is now generally available.
- Bring products in from a supplier URL, another store, or a spreadsheet
- Set a markup or an exact amount
- Publish as draft or active
Import Products: spreadsheet upload and editing
- Download the ready-made template, fill it in, and upload it directly (Excel or CSV, columns matched for you)
- Edit any product before it imports: title, price, description, vendor, tags, and images
- Get the listing right before it reaches your store
Affiliate program is live
- Earn 25% recurring commission for life for referring high-ticket sellers
- Apply on the affiliate page to get your link
- Track referrals in a real-time earnings dashboard
Faster and more reliable
- Performance and monitoring upgrades so the app stays fast as more members join
Supplier catalog expanded to 7,400+ suppliers
- Imported and published thousands of verified suppliers plus 530 distributors
- Each with estimated margins, product types, price range, and a MAP signal
Admin revenue dashboard
- Lifetime revenue on the admin overview, split recurring vs one-time
- Top customers by revenue
Transactional email is live
- Welcome, trial-ending, receipt, and follow-up emails now send from hello@supplierflow.io
- Supplier Flow logo in the header
Outreach Templates + training
- New Outreach Templates page with the full call and email sequence
- Walkthrough video included
- Link to the free community
Editable content + demo pop-up
- Admins can edit videos and templates without a deploy
- A "How Supplier Flow works" demo pop-up greets new users
Product Explorer chart is now interactive
- Hover the monthly search-volume chart to see each month’s exact volume