Supplier profile
Action Craft
Panama City, Florida, United States
Action Craft manufactures fishing boats in two series: the Flats series (17 and 20-foot models) designed for shallow water access, and the Coastal Bay series (22 and 24-foot models) for open coastal waters. All models feature the company's proprietary Qui-Dry hull design with bow chine and spray rail to reduce hull slap, and Pocket-Drive technology that lowers draft for improved shallow water capability. Boats are hand-laid composite construction with vinyl ester resin, NMMA certified, and custom-built with available factory options.
- Headquarters
- Panama City, Florida, United States
- Dropships direct
- Not listed
- MAP policy
- No
- Sells direct to consumer
- Yes
What Action Craft sells
Fishing boats, Bay boats, Flats boats
Is Action Craft a fit for a high-ticket store?
No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.
They also sell direct to consumers themselves, so you would be competing with your own supplier on price. Ask where they stand on that before committing to the line.
No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.
Niches
Margins, MAP policy, and who to contact
Supplier Flow members see Action Craft's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.
How to become a dealer for Action Craft
- 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
- 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
- 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
- 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.
Looking for more? Browse suppliers by niche or try the free tools.