Supplier profile

BOGA

BOGA manufactures aquatic fitness mats and yoga paddleboards for resorts, hotels, gyms, and fitness clubs. The BOGA FITMAT is a commercial-grade floating fitness mat made with dual pre-laminated drop stitch construction and EVA padding, designed for pool-based workouts. Each mat includes a dual-stage pump, tethering system, resistance bands, foot straps, and storage bag. BOGA offers bulk pricing and commercial starter packages with instructor training and equipment bundles.

Founded
2009
Typical price range
$500 to $1,000
Products
1
Dropships direct
Not listed
MAP policy
No
Sells direct to consumer
Yes

What BOGA sells

Aquatic fitness mats, yoga paddleboards, inflatable fitness equipment

Is BOGA a fit for a high-ticket store?

Mid-range order values, which usually means enough margin per sale to pay for traffic without needing the volume a low-ticket store lives on.

No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.

They also sell direct to consumers themselves, so you would be competing with your own supplier on price. Ask where they stand on that before committing to the line.

No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.

Niches

Kayaks & Paddle Boards

Margins, MAP policy, and who to contact

Supplier Flow members see BOGA's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.

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How to become a dealer for BOGA

  1. 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
  2. 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
  3. 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
  4. 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.

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