Supplier profile

EHEIM

Germany

EHEIM manufactures aquarium, pond, and reptile equipment including tanks, filters, lighting, heaters, pumps, and monitoring systems. The product range spans freshwater and marine aquariums, starter kits, external and internal filters, LED lighting systems, CO2 equipment, and pond technology. EHEIM offers both standard and digital-connected products, including smart monitoring devices and app-controlled systems for aquarium management.

Headquarters
Germany
Dropships direct
Not listed
MAP policy
No
Sells direct to consumer
Yes

What EHEIM sells

aquariums, filters, lighting, heaters, pumps, CO2 systems, pond equipment, reptile equipment

Is EHEIM a fit for a high-ticket store?

No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.

They also sell direct to consumers themselves, so you would be competing with your own supplier on price. Ask where they stand on that before committing to the line.

No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.

Niches

Aquariums & Fish Tanks

Margins, MAP policy, and who to contact

Supplier Flow members see EHEIM's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.

Start your 7-day free trialBrowse the database

How to become a dealer for EHEIM

  1. 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
  2. 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
  3. 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
  4. 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.

Looking for more? Browse suppliers by niche or try the free tools.