Supplier profile

La Vieille Garde

St-Honoré, Quebec, Canada

La Vieille Garde manufactures custom wine cellars, wine caves, and refrigeration units in its Quebec facility. Founded 20 years ago, the company offers both bespoke solutions and standard manufactured products, including freestanding cellars, bottle supports, evaporators, and complete refrigeration systems. All design and fabrication stages are completed in-house.

Headquarters
St-Honoré, Quebec, Canada
Founded
2004
Dropships direct
Not listed
MAP policy
No
Sells direct to consumer
Yes

What La Vieille Garde sells

Wine cellars, bottle supports, modular shelving, refrigeration units, evaporators

Is La Vieille Garde a fit for a high-ticket store?

No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.

They also sell direct to consumers themselves, so you would be competing with your own supplier on price. Ask where they stand on that before committing to the line.

No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.

Niches

Margins, MAP policy, and who to contact

Supplier Flow members see La Vieille Garde's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.

How to become a dealer for La Vieille Garde

  1. 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
  2. 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
  3. 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
  4. 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.

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