Supplier profile

RODA

Milan, Italy

RODA manufactures exclusive outdoor furniture and accessories rooted in Italian design. The company offers sofas, lounge chairs, chairs, barstools, sunloungers, daybeds, tables, side and coffee tables, outdoor kitchen pieces, and complements for gardens, terraces, patios, and external spaces. Based in Italy with over 30 years of history, RODA distributes its high-quality products internationally through a network of stores.

Headquarters
Milan, Italy
Products
40
Dropships direct
Not listed
MAP policy
No
Sells direct to consumer
Yes

What RODA sells

outdoor sofas, lounge chairs, chairs, barstools, sunloungers, daybeds, tables, side tables, coffee tables, outdoor kitch

Is RODA a fit for a high-ticket store?

No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.

They also sell direct to consumers themselves, so you would be competing with your own supplier on price. Ask where they stand on that before committing to the line.

No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.

Niches

Outdoor Living

Margins, MAP policy, and who to contact

Supplier Flow members see RODA's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.

Start your 7-day free trialBrowse the database

How to become a dealer for RODA

  1. 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
  2. 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
  3. 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
  4. 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.

Looking for more? Browse suppliers by niche or try the free tools.