Supplier profile
Sleep Number
United States
Sleep Number manufactures and sells mattresses, adjustable beds, bedding, sheets, pillows, and furniture. The company offers products across multiple sizes including twin, full, queen, king, and California king. Sleep Number provides free delivery on mattresses and offers bundles that combine mattresses with bases and bedding. The company operates physical retail locations where customers can consult with Sleep Professionals and try products in person.
- Headquarters
- United States
- Founded
- 2000
- Typical price range
- Over $5,000
- Dropships direct
- Not listed
- MAP policy
- No
- Sells direct to consumer
- Yes
What Sleep Number sells
Mattresses, Adjustable Beds, Bedding, Sheets, Pillows, Furniture
Is Sleep Number a fit for a high-ticket store?
Order values here are high, so a single approved dealer relationship can carry a store. At this price point buyers research before they buy, which rewards good product content over ad spend.
No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.
They also sell direct to consumers themselves, so you would be competing with your own supplier on price. Ask where they stand on that before committing to the line.
No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.
Niches
Margins, MAP policy, and who to contact
Supplier Flow members see Sleep Number's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.
How to become a dealer for Sleep Number
- 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
- 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
- 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
- 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.
Looking for more? Browse suppliers by niche or try the free tools.