Supplier profile

The Foam King

Alberta, Canada

The Foam King manufactures Canadian-made foam mattresses, pillows, toppers, and accessories sold as bed-in-a-box products. The company offers mattress models including the Regal, Monarch, Rex, and Majestic, along with specialty items such as healthcare support cushions, the Cloud Lounger bean bag chair, and Do-A-Lot Blocks for children. All foam products are CertiPUR-CA certified. The Foam King also sells custom-cut foam, acoustic foam, and shredded foam for DIY projects.

Headquarters
Alberta, Canada
Founded
1993
Dropships direct
Not listed
MAP policy
No
Sells direct to consumer
Yes

What The Foam King sells

mattresses, pillows, toppers, foam blocks, custom cut foam, acoustic foam, shredded foam, healthcare cushions

Is The Foam King a fit for a high-ticket store?

No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.

They also sell direct to consumers themselves, so you would be competing with your own supplier on price. Ask where they stand on that before committing to the line.

No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.

Niches

Mattress Toppers

Margins, MAP policy, and who to contact

Supplier Flow members see The Foam King's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.

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How to become a dealer for The Foam King

  1. 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
  2. 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
  3. 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
  4. 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.

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