Supplier profile
The Natural Mattress Store
San Rafael, California, United States
The Natural Mattress Store, located in San Rafael, California, designs and manufactures organic mattresses at its facility. The company offers over 30 mattress models in latex, spring, and hybrid categories, along with toppers and foundations. Mattresses feature certified organic cotton fabric, organic latex, and locally sourced eco-wool batting, with fire safety achieved through wool quilting rather than chemical fire retardants. All mattresses include a 10-year warranty and feature integrated zippers for component replacement. The store provides a 60-night comfort guarantee and delivers nationwide, with full-service options available in Northern California and Hawaii.
- Headquarters
- San Rafael, California, United States
- Founded
- 2008
- Typical price range
- Over $5,000
- Dropships direct
- Not listed
- MAP policy
- No
- Sells direct to consumer
- Yes
What The Natural Mattress Store sells
Latex Mattresses, Spring Mattresses, Toppers, Foundations
Is The Natural Mattress Store a fit for a high-ticket store?
Order values here are high, so a single approved dealer relationship can carry a store. At this price point buyers research before they buy, which rewards good product content over ad spend.
No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.
They also sell direct to consumers themselves, so you would be competing with your own supplier on price. Ask where they stand on that before committing to the line.
No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.
Niches
Margins, MAP policy, and who to contact
Supplier Flow members see The Natural Mattress Store's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.
How to become a dealer for The Natural Mattress Store
- 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
- 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
- 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
- 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.
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