Supplier profile

Wilbar Group

Hauppauge, NY, United States

Wilbar Group manufactures above-ground and semi-inground pools across multiple brands including Atlantic Pool Products, Backyard Leisure Pools, Sharkline, and Vogue Pools. The company offers pools built from steel, hybrid steel-and-resin, high-quality resin, or aluminum construction to accommodate different budgets and backyard requirements. Operating for over 60 years, Wilbar Group combines industry-leading technology with design to serve residential customers seeking summertime pool solutions.

Headquarters
Hauppauge, NY, United States
Dropships direct
Not listed
MAP policy
No
Sells direct to consumer
No

What Wilbar Group sells

above ground pools, semi-inground pools, pool parts

Is Wilbar Group a fit for a high-ticket store?

No dealer program is published on their site, which is normal for manufacturers who keep terms off the public web. You would be approaching them cold, so lead with your niche and existing sales rather than asking for a price list.

No MAP policy is listed, so expect price competition from other dealers and plan your margin with that in mind.

Niches

Pool Equipment

Margins, MAP policy, and who to contact

Supplier Flow members see Wilbar Group's typical dealer margin range, how strictly it enforces MAP pricing, and the named contacts to email for a dealer application, plus thousands more verified suppliers with the same detail.

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How to become a dealer for Wilbar Group

  1. 1. Check the fit. Confirm their price range and product types match the store you are building, and that the margin supports paid traffic.
  2. 2. Look legitimate first. Most brands want a real website, a business email on your own domain, and a resale certificate before they approve a dealer.
  3. 3. Reach the right person. A dealer application sent to a generic info address usually stalls. Named contacts move faster.
  4. 4. Ask about MAP. Knowing whether the brand enforces minimum advertised pricing tells you whether your margin is protected from being undercut.

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